Archive | September, 2008

Some Great Old Political Ads

John Dickerson of Slate V made a short video highlighting some political advertisements of the past. Looking back on the ads reminds us that the dirty tactics of today are quite similar to the dirty tactics of yesterday.

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mortgage-ad

New Marketing – Social media is the future

My co-worker and I have been talking about the change that is going on in marketing due to the growing popularity of social media.  Traditionally, marketing has been about branding and grabbing the consumer’s attention.  Flashing banners, dancing mortgage ads, and pop-ups that swoop across the screen are standards of web advertisements.  To me, it’s [...]

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mccain-obama

Modern Polling – Are cell phones boosting McCain’s poll numbers?

I’ve watch the polls jump around every day since the Republican National Convention, which has got me thinking about modern polling.
Certainly, people have always been wary of polls.  There are always questions about quality samples and what questions are being asked.  While these are very legitimate concerns, statistics show that polling done in the right [...]

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