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In an article about the most watched show on the internet, Tod Sacerdoti from Video Insider defines a show as “any periodically produced branded content.” I would expand on this, defining a show as “any periodically produced branded content containing related themes or plot lines.” To me, the most important aspect of a [...]
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Finding people on Twitter can be tricky. With so many users, it’s easy for valuable profiles to slip through the cracks. When looking for elected officials, I’ve found that a great start is to use an aggregator like GovTwit. Using this site, I can identify search for elected officials and filter them by [...]
I believe the following 5 people could be considered thought leaders for government-based social media, and Twitter in particular:
Mark Drapeau (@cheeky_geeky) – Dr. Mark D. Drapeau is the 2006-08 AAAS Science & Technology Policy Fellow at the Center for Technology and National Security Policy of the National Defense University, Fort Lesley J. McNair, U.S. Department [...]
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This week, my professor, Drew Keller, is asking my class to write about what we are planning to do with the degree we are earning. This is actually a good question, and I find that my answer changes pretty regularly. Part me of just loves this stuff, but in the end, [...]
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The final section of Cass R. Sunstein’s book Infotopia is titled “Opting for Optimism.” This section addresses both optimistic and pessimistics views of decisions being made from the massive amounts of information that can be found online. The pessimistic view “emphasizes mob psychology, groupthink, and the risk that people will lead one another [...]
As I study Twitter in my Twitter Class at the MCDM, I have found myself learning some aspects of Twitter that I’ve neglected in the past. One of the big ones is the profile itself – particularly the background. For my personal Twitter account, I simply chose a stock background because I didn’t think it [...]
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This week in my Web Strategies for Storytelling class, we are looking at how print-focused websites are implementing video. A couple years ago, my favorite online magazine – Slate.com – launched Slate V, a video focused piece of their website. I was initially very excited about the site, but honestly haven’t paid much [...]
Report Summary: Design and Adoption of Social Collaboration Software within Businesses (Blackwell, J., Sheridan, J., Instone, K., Schwartz, D. R., and Kogan, S. (April 2009) )
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As Twitter become more popular and necessary for organizations to engage in, it is becoming important to know exactly how to use Twitter. The following are three best practices I propose for organizations using Twitter:
Find your community
Applications such as TweetDeck allow you to easily keep a live search stream to keep track of [...]
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Chris Anderson’s new book Free has sparked a debate about the future of idea-based product pricing. According to Anderson, products that are based primarily on ideas rather than “stuff” are going to trend toward being free as the new digital economy continues to develop.
I certainly agree with this – and you can see [...]
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