Jon Hickey

Image via CrunchBase As Twitter become more popular and necessary for organizations to engage in, it is becoming important to know exactly how to use Twitter.  The following are three best practices I propose for organizations using Twitter: Find your community Applications such as TweetDeck allow you to easily keep a live search stream to [...]

My co-worker and I have been talking about the change that is going on in marketing due to the growing popularity of social media.  Traditionally, marketing has been about branding and grabbing the consumer’s attention.  Flashing banners, dancing mortgage ads, and pop-ups that swoop across the screen are standards of web advertisements.  To me, it’s [...]